“I was a Google user before, but the more I used Bing the more I liked it,” Mr. Callan said. “It’s more like muscle memory takes me to Google.”
Bing still handles a small slice of Web searches in the United States, 12.7 percent in June, compared with Google’s 62.6 percent, as measured by comScore, the Web analytics firm. But Bing’s share has been growing, as has Yahoo’s, while Google’s has been shrinking.
And while no one argues that Google’s dominance is in immediate jeopardy, Google is watching Microsoft closely, mimicking some of Bing’s innovations — like its travel search engine, its ability to tie more tools to social networking sites and its image search — or buying start-ups to help it do so in the future.
0 comments:
Post a Comment